High-end Formula 1 inspired activations

F1 Events | Premium Formula 1 Experiences Worldwide

Create unforgettable F1 events with UGX. From premium 2026 Formula 1 show cars and professional racing simulators to interactive challenges and fully branded event activations. We deliver exclusive Formula 1 inspired experiences for corporate events, exhibitions, hospitality and brand activations worldwide.
Complete event solutions

More than equipment.
A complete experience.

From one spectacular centrepiece to a complete interactive activation, UGX brings together show cars, competition, branding and technology for brands, agencies and hospitality partners.

We don’t just arrive.
We make an impact.

The centrepiece

Built to attract attention. Our latest-generation show cars transform entrances, exhibition stands, hospitality areas and brand activations into something impossible to ignore.

Premium build

High-end construction

Custom livery

Designed around your brand

Worldwide

International delivery
Build your F1 event

One event.
Your experience.

We select and combine the right attractions around your event, audience, location and available space.

SHOW CAR   +   SIMULATORS   +   PITSTOP   +   REACTION   +   BRANDING

Your · F1 experience.

International event support

We go where
your event goes.

One experienced partner for transport, installation, branding and technical support from the first plan to dismantling.

Europe · United Kingdom · Middle East · Worldwide

Transport · Installation · Branding · Technical support · Dismantling

One partner

From concept
to lights out.

01

Brief

Location, dates, audience and objective.

02

Concept

The right mix of show and interaction.

03

Branding

A consistent visual event identity.

04

Preparation

Planning, checks and coordination.

05

Install

Delivery and professional setup.

06

Lights out

Your experience goes live.

Make them stop.
Make them compete.
Make them share.
Make them remember.
Make an impact.

Your next event starts here

Ready to create your F1 experience?

Tell us where, when and what you want to achieve. We’ll help build the right high-end activation around your event.